Call of Duty: Black Ops Cold War

User Researcher

Activision

2020

Call of Duty: Black Ops Cold War

User Researcher

Activision

2020

Call of Duty: Black Ops Cold War

User Researcher

Activision

2020

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The Game

Nothing is ever as it seems… Players will come face-to-face with historical figures and hard truths, as they battle around the globe through iconic locales like East Berlin, Vietnam, Turkey, Soviet KGB headquarters, and more.

Gameplay

Call of Duty: Black Ops Cold War is a first person shooter with 3 distinct gamemodes. First is a single-player campaign putting the player in the shoes of a soldier in the cold war. Players progress through the story in different levels and locations, each with it's own individual objective. Second is traditional Call of Duty multiplayer, featuring a slew of different game modes and maps. Lastly is the Black Ops series' Zombies PvE gameplay.

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Development

I joined Activision's Centeral Research team in the middle of development as a User Research intern. In my role I coded playtest gameplay videos of the single player campaign, making notes on everything from difficulty spikes in levels to favored gun usage. I also helped code surveys for all 3 major modes of the game, including after a large scale friends and family playtest as the game geared up for launch.


Additionally, as an intern, I worked closely with a senior member of the team to understand how Activision Central Research designs and conducts their playtests, and designed one of my own.

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